Privacy Policy

Dayside believes strongly in protecting the privacy of the personally identifiable information you share with us. We also believe it is important to inform you about how we will use your personal data, and to give you choices about how the data will be used. Therefore, we encourage you to read this Privacy Policy carefully.

Scope of this Privacy Policy:

In general, this Privacy Policy applies to all personal information of consumers collected or used by Dayside or its subsidiaries. This includes information from websites for commercial use that are owned by Dayside and offline collections of personal data for commercial use owned by Dayside.

Why should you share your personal data with Dayside?

Sharing your personally identifiable information enables us to offer you a number of benefits. It will make it easier and more convenient for you to: register your purchase so you can receive all the benefits to which your purchase entitles you, request information specific to your interests, participate in online communities, receive personalised messages and special offers that are relevant to your interests, save time by storing your preferences and buy Dayside products online. It will also allow us to conduct market research to help us develop better products, to provide more responsive customer service, and to improve our website.

You may choose to share your information with us in a number of ways online, such as completing a registration form with Dayside, ordering a product, entering a contest, registering a purchase, participating in a promotion, or subscribing to a newsletter.

You can also share your personally identifiable information with us by returning the reply card that comes with the product you purchased, or by communicating with one of our customer care representatives by e-mail, telephone, or in writing.

Sometimes Dayside obtains your personal data from other parties outside Dayside. This includes the buying of a business of which you already are a customer or the disclosure of your personal data by one of our partner companies. If you do not want us to use your personal data which you have not provided to us yourself, you can let us know by contacting us at the address listed below.

Sharing information

We want to know you better so we can serve you better. But the choice of whether you want this kind of service is up to you.

If you do not want us to send you personalised offers or information, you can let us know by checking the appropriate box on the registration form or reply card.

Dayside will only share your data with third parties outside Dayside in the following circumstances: sometimes Dayside sells you a product or offers you a service in a joint marketing effort with other companies. In such cases, your personal data will be shared with these companies. We will always let you know that such relationship exists and who these companies are prior to your registration. Note that these companies often have their own privacy policies that apply to the way they use your personal data. These privacy policies sometimes differ from the Dayside Privacy Policy. Dayside sometimes uses outside companies for handling your purchase or request or for processing your data. Dayside requires these companies to adequately safeguard your personal data and not use your data for any other purpose not authorized by Dayside. Dayside sometimes sells a business to another company. Such transfer of ownership could include the transfer of your personal data directly related to that business to the buyer. Dayside will release personally identifiable information if compelled by law. Dayside will not sell or provide your personal data to other third parties allowing them to use your personal data for their own purposes. Dayside will not share any personal financial information you provide (such as credit card information) with other parties unless this is needed to handle your order, process our invoice, or prevent or combat fraud. From time to time, this Web Site may provide links to other websites. You should carefully review the privacy policies on those sites; they may differ from those of The Dayside Privacy Policy.

“Cookies” and website logging

Some of our Web Sites will send a "cookie," a small text file, to your computer. This allows us to recognise your computer the next time you visit, without bothering you with another request to register. And, if you use an online “shopping cart,” cookies allow us to keep track of the products you purchase. If you do not wish to receive cookies, please refer to the "Help" file of your Internet Browser to learn how to either block all cookies or receive a warning before a cookie is stored. To learn more about cookies we encourage you to visit If you visit our Web Sites to browse, read, or download information, we collect and store some "visitor information" from you, such as the name of the domain and host from which you access the Internet, the Internet Protocol (IP) address of the computer you are using, the date and time you access our Web Site, and the Internet address of the website from which you linked directly to our Web Site. We use this information to measure the traffic on our Web Sites and to help us make our Web Sites more useful. We delete this information after some time.

Safeguarding the information you share with us

We recognise our responsibility to protect the information you entrust to us. Dayside uses a variety of secure techniques to protect your information, including secure servers, firewalls, and encryption of financial data.

Dayside websites also may make chat rooms, forums, message boards and/or newsgroups available to you. Please remember that any personally identifiable information you provide in these areas is also available to other users, and you should exercise caution before deciding to disclose it.

Your rights

Once you have provided us with your personally identifiable information, you will have reasonable access to that information so you can change or delete it. You may do this by accessing your online profile, or by requesting a copy of your profile at the contact address listed below. Because Dayside sells hundreds of products through a number of outlets, you may have previously provided us with personally identifiable information through reply cards, our call centres, or in some other manner. Your decision not to register now will not affect the information you have already provided to Dayside Of course, you will always have the option to unsubscribe to any online contact from Dayside or change your personal profile information.

Special information for parents

While Dayside Web Sites are generally not targeted at children, it is The Dayside policy to comply with the law when it requires that a parent's or guardian's permission is secured before knowingly collecting, using, or disclosing personal information from children under the age of thirteen. We strongly recommend that parents take an active role in supervising the online activity of their children.

Contacting us

You may contact us through the contact form if you would like to: ask us any question regarding our privacy policy request a copy of your personal data, or change or delete your personal data opt-out from receiving any future personalised offers or information from Dayside.

You can find our address on our contact page.

If you have a problem with our use of your information, please let us know and we will make all reasonable efforts to correct it.